Sherry Frey

As Vice President of Total Wellness at NielsenIQ (NIQ), Sherry Frey brings more than three decades of industry experience, helping clients across the fresh, CPG, and wellness industries navigate evolving consumer behaviors and market dynamics. She combines forward-thinking insights with practical strategies, empowering brands to stay ahead in an increasingly wellness-conscious world.

With a background in market research, innovation, and consulting, Sherry is a sought-after speaker at national and international industry events. She is frequently called upon by media and analysts as an expert on consumer health, wellness, and environmental trends. Her perspective extends beyond personal well-being to include the interconnected health of people, communities, and the planet.