Retail Strategy
January 8, 2026
Early in my career as a retailer, the meat department was never just another aisle. It was a destination. Shoppers judged quality, value, and trust in the brand by what they saw in the case. A strong meat program built loyalty quickly. A weak one showed just as fast. Even then, success depended on how well a buying team understood trends, pricing pressure, and shopper expectations.
Those fundamentals have not changed. The complexity surrounding them has.
That is why sending a retail buying team to the Annual Meat Conference (AMC) is a practical business decision, not a discretionary conference expense.
AMC delivers focused value in a way few events can. The Exhibit Hall alone is a compelling reason buyers return year after year. One highly efficient day brings together solution providers, processors, and partners who understand meat retail. Buyers can evaluate new products, packaging innovations, and operational solutions without weeks of fragmented meetings. For teams managing multiple categories, efficiency matters.
The buyer audience adds another layer of value.
AMC brings together retailers from every segment of grocery, from large national chains with more than a thousand stores to high-end specialty retailers and fast-growing online and subscription-based businesses. That mix sharpens conversations and exposes buyers to strategies they may not encounter inside their own organizations.
Education reinforces what happens on the show floor. AMC programming connects data to real-world decision making, with sessions focused on shopper behavior, protein trends, and purchasing patterns. Access to the Power of Meat research provides critical insight across the full path to purchase, from pre-trip planning to in-store decisions to at-home consumption.
The Buy 2, Receive the 3rd Retailer Registration Free offer makes team attendance even more valuable. When two retailers from the same company register at the full rate, a third can attend at no cost. The savings matter, but the shared experience matters more. Hearing insights live brings clarity and urgency that never fully translates in a recap. Teams hear the nuance behind the data, ask questions in the moment, and return home aligned around the same insights.
Meat remains one of the most visible, high-stakes categories in the store. Investing in the people who manage it pays dividends throughout the year. AMC provides retail buying teams with the insight, access, and confidence to make informed decisions for their business and shoppers.
For retailers to take advantage of the Buy 2, Get 1 Free AMC Offer, See the details here
